Increased Social Media following
Constantly monitor channels for new opportunities, while sales lines were restricted.
Exploring ways to repeatedly issue the same stock info through various channels.
About the business
Librium games is a Stone based independent business, run by friend and former Stafford Rangers colleague Steve Howe.
While his range of games covers many digital aspects of board gaming, he invented, patented, and launched his very own brand of Librium Games in a range of formats.
My first client, Steve came on board while we were living a relatively normal routine, with access to games fairs and sales shows. Covid struck and all those aspects disappeared, so we had to focus on online sales and promotions.
With this being quite a specific interest, following across platforms has seen a steady rise rather than anything striking. Interaction with games groups is often limited so I have learned different ways to work around some of the issues and draw in hits and custom via other marketing routes.
This period saw the business hit its best ever Amazon sales period and I took the brand to various other platforms to help gain further reach and we now look forward to using all the tools, systems, and groups I’ve joined and plus physical marketing to get the show back on the public stage!
With a range of games that exclaims "The only game in the world that will frustrate, perplex and entertain you all at once!" this is a project that should yet again catch the eye of those wandering around games fairs, ale festivals and other such events and I fully hope that this business gains the recognition it deserves as I have seen the effort Steve has invested.
"I've known Al Gee a good few years now, and what I can say is that he is an honest hard working fella always with a desire to exceed expectations, whilst coming up with new marketing angles and keeping me up to date with his marketing techniques. His knowledge of social media operations and insights seem to work for me...thanks Al!"